YouTube Help

Google Help › YouTube Help › Promoted Videos › About YouTube Promoted Videos  

About YouTube Promoted Videos

• Overview

  • Promoted Videos international availability
  • About YouTube Promoted Videos
  • Benefits of running a promotion
  • Promotion cost
  • Differences between Promoted Videos and Featured Videos
  • No interaction between Promoted Videos and YouTube Search Results
  • About Google AdWords
  • Adwords vs. Promoted Videos
  • Advertising directly with YouTube vs. using Promoted Videos

• Advertising Basics

  • Understanding AdWords for Promoted Videos
  • Basic advertising terms
  • About keywords
  • About clickthrough rate (CTR)
  • About default bids
  • Using a daily budget
  • About cost-per-click (CPC)

• Glossary

  • YouTube Promoted Videos
  • AdWords Discounter
  • Promotion
  • Account Performance
  • Keyword-level Bid
  • Relevance
  • Negative Keyword
  • Click (Promotion clickthrough)
  • Campaign
  • Ad Group
  • Ad Rank
  • Targeting
  • AdWords
  • Maximum Cost-per-Click (Max CPC)
  • Budget / Daily Budget
  • Average Cost-per-click (Avg. CPC)
  • Average Position (Avg. Position)
  • Clickthrough rate (CTR)
  • Impression
  • Bid / Default Bid
  • Cost-per-Click (CPC)
  • Quality Score
  • Keyword
  • Status